Sequeira Ventures

Cut Through the Noise.

Product Marketing for Disruptive Tech. I translate complex innovation into compelling narratives that convert skeptical audiences.

Book a Sprint →

AI-Enhanced Product Marketing Sprints

Get strategic positioning, messaging, and go-to-market frameworks in 2 weeks—not 2 months. Using AI-powered research and analysis, I deliver institutional-quality work at startup speed.

Startup Sprint

€3,000
2 weeks • Pre-seed to Seed stage
  • Market & competitive analysis
  • Positioning statement & messaging framework
  • Target audience definition
  • Content templates (pitch deck, one-pager)
  • Go-to-market roadmap
  • 2 stakeholder workshops

Scale-Up Sprint

€5,000
2 weeks • Series A to B stage
  • Everything in Startup Sprint, plus:
  • Multi-persona messaging framework
  • Competitive battle cards
  • Product launch playbook
  • Sales enablement materials
  • Category design strategy
  • 4 stakeholder workshops

Enterprise Sprint

€7,000
2 weeks • Series B+ stage
  • Everything in Scale-Up Sprint, plus:
  • Regulatory/compliance messaging (FinTech)
  • Multi-market positioning strategy
  • Executive thought leadership framework
  • Investor communication materials
  • Partner/channel GTM strategy
  • Unlimited stakeholder access

Industry Expertise

I specialize in helping technical companies communicate with non-technical audiences—especially in emerging categories where education is as important as persuasion.

🔗

Web3 → Web2

Translating blockchain, crypto, and decentralized tech for mainstream adoption

💳

FinTech

Regulatory-compliant messaging for payments, digital banking, and financial infrastructure

🤖

AI & Deep Tech

Making complex AI, ML, and enterprise tech accessible and compelling

🛡️

Cybersecurity

Communicating threat intelligence and security solutions to technical and executive audiences

The Sprint Process

A structured 2-week engagement designed to move fast without cutting corners.

1

Discovery (Days 1-2)

Stakeholder interviews, product deep-dive, and market context gathering. I'll understand your technology, target audience, and competitive landscape using AI-powered research.

2

Analysis (Days 3-4)

Competitive intelligence, market mapping, and audience persona development. I'll synthesize insights and identify your unique positioning opportunities.

3

Strategy Workshop (Day 5)

Collaborative session to align on positioning, key messages, and strategic direction. We'll validate assumptions and refine the narrative together.

4

Creation (Days 6-9)

Develop messaging frameworks, GTM playbooks, and content templates. All deliverables are created with AI assistance for speed and quality.

5

Delivery & Handoff (Day 10)

Final presentation of all materials, implementation guidance, and knowledge transfer. You'll leave with everything you need to execute.

About Melissa Sequeira

I'm a product marketing strategist who's spent a decade helping technical companies tell better stories. My career spans European startups, African scale-ups, and global brands—always at the intersection of complex technology and mainstream adoption.

Why AI-Enhanced?

I use AI tools (Claude, ChatGPT, Perplexity) to accelerate research, competitive analysis, and content creation. This means you get institutional-quality deliverables in startup timeframes—without compromising on strategic depth.

My Background

Acting CMO at African fintech startup (multi-cultural team leadership)
EU Regional Marketing Manager for global brand
Regulatory expertise in financial services and compliance
Web3 specialist translating blockchain for Web2 audiences

10+ Years Product Marketing
3 Continents Europe, Africa, Asia
€50M+ Revenue Influenced

Ready to Cut Through the Noise?

Let's clarify your positioning and accelerate your go-to-market.

Book a Discovery Call →

Get Started

Tell me about your product, market, and what you're trying to achieve. I'll respond within 24 hours.